With major cities starting to re-open and some face-to-face events preparing to get back to business, we’re all seeking guidance on how to slowly and safely resume business as usual. Three leading event industry organizations have released complementary health and safety guidelines to assist show organizers, general service contractors [...]
Duties of an Event Manager At its most basic, event management is the process of using business management and organizational skills to envision, plan, and execute social and business events. People who specialize in event management work with budgets, schedules, and vendors to create the best possible events for [...]
How to Write an Effective Press Release A press release is a short, concise, news story written to promote something significant and specific. It is sent out to members of the media so they can spread the word about your product, service, or event if they deem it newsworthy. [...]
Writing an Article for a Trade Show The trade show has the potential to be a profitable and fruitful venture for many companies that exhibit. Many companies advertise in news dailies that are specifically targeted to the particular trade shows they are exhibiting in. In these dailies, companies showcase [...]
Planning for a trade show doesn’t start a month in advance. It doesn’t start two months in advance, either. In fact, it can take anywhere from six months to a year of planning to do it right. Trade show marketing is a very strategic process. You have to determine your [...]
Bringing events back, whether they are trade shows, conferences or entertainment, is crucial to restoring vitality to the overall economy and the industry we love. I live and work in Las Vegas, which hosts some of the most amazing trade shows and conventions, like MAGIC, COSMOPROF North America and [...]
WASHINGTON — What might travel look like as federal, state, and local jurisdictions continue to ease restrictions from the COVID-19 pandemic in the coming weeks? The U.S. Travel Association (USTA), in collaboration with medical experts and a broad array of travel-related businesses and event industry organizations, proposed detailed guidance to [...]
ORLANDO – The Orange County Convention Center (OCCC) announced its intention to become a GBAC STAR™ accredited facility as part of its approach to safeguarding the industry from infectious diseases like COVID-19. The accreditation program, which officially launched May 7, has a fast-growing list of venues, hotels, and trade show organizations signing [...]
written by: Kelsey Ogletree At least a third of event organizers have postponed all events to 2021, according to the latest report by CEIR. It makes sense, given the fact that many Americans are experiencing a growing hesitation to travel again. Data from the U.S. Travel Association and MMGY Travel Intelligence [...]
With many events pivoting to virtual right now, event planners are working overtime to make sure their digital trade show event programming is packed with premium educational content. But what about the speakers that attendees come to an event to experience and learn from. As with live events, quality [...]
