What is a Pay Per Click Campaign?
Pay per click (PPC), or search engine marketing, is a form of digital marketing. On Google search engine results pages, you can pay for advertising to ensure your website is at the top of the results page. Since the campaign is PPC, you only pay for an ad if it’s clicked on or engaged with.
At Source Group, we can fully manage the campaign process from start to finish or assist you in getting it set up. Whatever your preference is, we have an option that works for you. The goal is to generate high-quality leads to your business’s website as fast as possible.
Paid advertising is a powerful way to increase the traffic to your business’s website, but it can be hard for some companies to generate a positive ROI. Competition increases every year and ad networks, even if they’re designed to be user-friendly, can be difficult to navigate.
That’s where Source Group comes in. We’ll make the paid search management process as easy as possible for you and your business, ensuring you stay on track with your marketing budget as you increase your sales.