SEO vs SEM

According to statistics, the top two online activities are searches and email. If you're looking to promote your business and gain traffic, positioning yourself in search results is absolutely key. The two main ways to do this are via SEO and SEM. Both of these methods have their own drawbacks and [...]

2021-11-17T14:57:21+00:00November 3rd, 2021|PPC, SEO|

What Is Google Shopping, and How Does it Work?

Do you have an online store that you’re looking to grow? Maybe you have only one sale per day and want ten? Or perhaps you have one thousand orders per day and want to multiply it by 10? Whatever your goal is, stick around—I am going to break down one [...]

2021-07-27T17:02:17+00:00February 3rd, 2021|Marketing, PPC|

5 PPC Metrics You Need To Be Tracking

Don’t spend one more penny until you read this article. It will make you rethink your entire strategy and consider what really drives a profitable campaign. In this article, we’re going to discuss the 5 metrics you need to pay close attention to when running PPC campaigns. Metric #1 [...]

2020-07-28T16:47:07+00:00July 28th, 2020|Marketing, News, PPC|
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