What is Targeted Display Advertising?

Targeted display advertising is a type of digital marketing that targets potential customers based on a wide set of variables, such as demographics, online habits and interests.

With Source Group’s highly Targeted Display Advertising you will see a low ad waist and a higher conversion rate. Through our unique process of targeting, we will make that your ads are shown to people who actually have an interest in what you have to offer.

We use a combination of ad networks like Google, Youtube, Connected TV, Facebook, Instagram, and LinkedIn to ensure that we are able to reach your ideal customer where ever they may venture while online. This is what makes us an all in one solution for your targeted display advertising needs.

We are one of the most feature-rich B2B marketing companies you will find. We use strategies like:

  • Audience Targeting
  • Geo-fencing
  • Contextual Targeting
  • Search Retargeting
  • Website Retargeting
  • Predictive Targeting
  • Facebook Audience Targeting
  • And More

When you combine that with our targeted ad creative, you put together a platform that is built for success.

Build Your Brand

Find new audiences, re-engage interested prospects, and stand out from the crowd with strategic display tactics like site retargeting, audience retargeting, and geofencing.

Give Your Reach Marketing A Boost

Increase the results of your overall advertising efforts by combining display advertising with our search engine marketing solution.

Increase Conversion

Retarget website visitors and serve mobile ads that are highly-relevant to prospects, to increase leads and sales.

Join the more than 7,000 customers we have helped turn a profit since 2012

Boost Your Search Conversions.

Display ads and search advertising work best together. Studies have shown display advertising can lift search advertising conversions by up to 59%. No company should be without it.

Source: Research from Pretarget & Yahoo

That is why we have a solution that using both targeted display advertising and search engine marketing to increase the effectiveness of your campaigns. By doing this, we are able to achieve a 20% boost in conversion on most campaigns.


Our campaigns simply out perform our competition. How to we know this. We don’t rely on our own reporting, we actually use your own website analytics to show whether or not a campaign is being successful. Most companies will tell you about CTR, total clicks and impressions but never actually dive deep enough to see if the campaign is creating conversions. This is important because thing link CTR, impressions and clicks aren’t actually measures of success.

That is the Source Group difference. Yes, we give a report on how we feel the campaign is performing, but that report include your own website stats as well as a reporting call to go over the campaign.

Marketing rule of 7

people need to see a message at least 7 times before they’ll take action.

Source: Tutorials Point: The Rule of Seven

Improve Search Results

Display ads can improve search ad conversion by 15-20%.

Source: Harvard Business School Study

Are You Missing Out

Only 22% of marketers agree they are using hyperlocal advertising to its full potential.

Source: Search Engine Watch

We Work with literally thousands of companies to help them grow their online presence.

Here are just some of the categories we are currently working with:

  • Accounting
  • Advertising & Marketing
  • Automotive
  • Bankruptcy
  • Business Books
  • Business Brokers
  • Business Consulting
  • Business Formation
  • Business News
  • Business Operations
  • Business Software
  • Business Travel
  • By Industry
  • Computers & Tech
  • Consumer Goods
  • E-Commerce
  • Entrepreneurs
  • Executives by Job Function
  • Financial Services
  • Freight & Delivery
  • Home Office
  • Human Resources
  • Import Export
  • Information Technology
  • Insurance
  • International Business
  • Legal Services
  • Logistics
  • Manufacturing
  • Non-Profits
  • Office Equipment
  • Printing & Design
  • Retail
  • SaaS
  • Startups
  • Studying Business
  • Tax Services
  • Telecom & VOIP
  • Trade shows

Join the more than 7,000 customers we have helped turn a profit since 2012