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Digital Marketing

How to Write and Use a Press Release for Business Exposure

If you're an up-and-coming business in your local area, it may feel hard to build authority in your niche. Even worse, you may struggle with people recognizing your brand and building trust and rapport with new customers. This is when a press release may come in handy. Unlike other [...]

2021-12-09T13:47:42+00:00December 6th, 2021|Marketing, Press Release|

Publication and Digital Marketing for Trade Shows and Why You Need It

Digital marketing is the way for the future. You will need to have a successful digital marketing strategy in order to reach new readers or customers online. Do you want to grow your business's reach? This article will go through why you need to invest in more trade show [...]

2021-12-09T13:37:26+00:00November 30th, 2021|Marketing, Trade Show Marketing, trade show publications|

How Content Marketing Works and Why You Need It

Are you looking for ways to improve your traffic generation and organic visibility? With over 200 million active websites on the Internet right now, you'll need to do what you can to make yours stand out. This is why you see a lot of companies invest a lot in digital marketing. [...]

2021-12-13T16:58:38+00:00November 25th, 2021|Marketing, SEO|

Everything You Need to Know About Images as Content On Social Media

Did you know that, according to Business of Apps, there are over 1 billion users on Instagram worldwide? Additionally, it’s been estimated that Instagram created $20 billion worth of ad revenue in 2019, which is more than Facebook did ($70 billion). What do these statistics demonstrate? That pictures really can go [...]

2021-12-09T13:50:32+00:00November 16th, 2021|Content Marketing, Marketing, Social Media|

Understanding the Benefits of SEO for Your Business

Today, there are over 1.5 billion websites online. Out of these, about 200 million are active. Having a website is vital in order to promote your business and garner excitement for your upcoming trade show. It might seem overwhelming to make yourself stand out from the sea of websites, but there's [...]

2021-12-09T13:50:53+00:00November 16th, 2021|Marketing, SEO|

A guide to B2B content marketing in 2021

Marketing directly to consumers and marketing to businesses walk a similar strategy path but with some key differences. Using content marketing to support each part of the sale funnel helps you close your deal easier. So, where do you start and what type of content should you create for B2B [...]

2021-12-09T13:51:21+00:00November 14th, 2021|Content Marketing, Marketing, Social Media|

Always Up-to-Date Guide to Social Media Image Sizes 2021

Whether it’s a brand promotion, video, news update or even a meme, visual content rules the social media landscape. What has become so important is effectively conveying your brand on social media through images and video. In this quick-scroll world of social media, the visual face of your brand is [...]

2021-12-09T13:51:29+00:00November 14th, 2021|Marketing, Social Media|

What Are the Common Types of SEO for Businesses?

Technology has completely changed the business environment. With almost 60% of the global population spending time on the internet, businesses must change their way of operation. To make your business easily accessible on the internet, you have to rank on Google search engines. It doesn’t matter what kind of business you’re [...]

2021-12-09T13:51:44+00:00November 14th, 2021|Marketing, SEO|
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